Maxwell Street Days
State Street's Summer Sidewalk Sale
Always the 3rd weekend in July.
State Street, Madison, WI
Rain or Shine
July 17-20, 2025
Hot Deals During the Hot Days - Maxwell Street Days Summer Sidewalk Sale returns with the biggest and best shopping event of the year! 50 years of great bargains on clothing, jewelry, gifts, artwork, sporting goods, books and more, plus fabulous food from State Street and Capitol Square shops and restaurants.
“We always enjoy connecting with the community as we showcase our unique offerings at reduced prices for this outdoor annual event. It’s also a great way for us to highlight our historical downtown shopping district.” shared Amy Moore, owner of Little Luxuries.
The community is invited to enjoy deep discounts, expanded outdoor café dining experiences, live music, special activities and much more on State Street. State Street will be closed to all bike and bus traffic. This community event is hosted by the GSSBA.
2025 Event Information
Thursday, July 17, 9am-6pm
Friday, July 18, 9am-6pm
Saturday, July 19, 9am-6pm
Sunday, July 20, 10am-5pm
Entertainment
TBA
2025 Maxwell Street Days Participating Businesses
TBA
Maxwell Street Days Vendor & Activity Map
TBA
About Maxwell Street Days
For more than 45 years, Maxwell Street Days has provided bargains, culinary delights and music for more than 30,000 annual attendees. This annual Summer Sidewalk Sale on State Street in downtown Madison, Wis., takes place the 3rd weekend in July. Why is there a “Maxwell Street Days” on State Street? Maxwell Street in Chicago, Ill., was home to a famed outdoor market and “urban bazaar” from 1871 to 1994. In 1975, Martin's, a Madison, Wis., clothing store and tailor shop, founded an outdoor sidewalk sale to showcase the State Street shopping district, starting Madison's very own “Maxwell Street Days” tradition.
Greater State Street Business Association
Greater State Street Business Association (GSSBA) membership is open to all businesses and property owners located on State Street, the Capitol Square, and one block off in either of these two areas. Businesses must be inline, storefront businesses to be GSSBA members and to participate in Maxwell Street Days.
Maxwell Street Days Application
You must be a member of the Greater State Street Business Association to participate. Membership is open to all businesses and property owners located on State Street, the Capitol Square and blocks that have frontage on these areas. See more details on the application.
Register Your Downtown Business Here
Maxwell Street Days Sponsor
