Downtown Madison Gift Certificates

Looking to buy Downtown Madison Gift Certificates? They are now the Downtown Possibilities eGift cards. The possibilities are endless with Downtown Possibilities eGift Cards. Sent to the recipient via e-mail or text, the eGift Card is conveniently stored on their phone and can be used at participating Downtown Madison businesses, which includes stores, restaurants and coffee shops, salons and spas, museums, theater and entertainment venues, hotels, bars, and rental properties.

More businesses will be added every week!

Purchase Downtown Possibilities eGift

Interested in Downtown Possibilities eGifts for your employees? Head here to learn more about our Corpoarate Enterprise Accounts with reduced or no fees!

Paper Downtown Madison Gift Certificates

The previously issued paper Downtown Madison Gift Certificates do not expire and are still accepted at all participating businesses. If you are looking to purchase a Downtown Madison Gift Certificate, pease see the Downtown Possibilities eGift Card info above.

Please note that businesses that accept paper certificates may not accept eGifts and vice versa. To see the list of businesses accepting eGift Cards and more info about how they work, please visit the Downtown Possibilities eGift Card Page .

The paper Downtown Madison Gift Certificates are accepted at nearly 150 participating businesses in the State Street and Capitol Square area, including shops, restaurants, galleries, museums, cafes, night spots and more.

How do they work?

Downtown Madison Gift Certificate are accepted at participating businesses. When redeeming a certificate, if the amount of the purchase is less than the amount of the gift certificate, the business will give change in cash. Downtown Madison Gift Certificates do not expire.


  • We are unable to replace lost, stolen or destroyed certificates.
  • No returns or refunds.

See here for more Terms & Conditions, Privacy Policy.

Questions? Contact the Madison Central BID Office at or (608) 512-1341 .